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When it comes to marketing, few methods are as efficient and cost-effective as using printed flyers. Printing flyers as part of your marketing campaign is an inexpensive way to capture attention, convey information, and get your campaign or brand in front of as many eyes as possible.

It doesn’t matter how strong the Wifi signal is or how many notifications you have on your phone, nothing can quite replace the feel of sitting down with a good magazine and digging into an engaging story or article. Magazines provide a tangible and tactile way for people to consume information and interact with a brand.

When you invest the time and energy required to create a great direct mail piece, you want to make sure that it not only makes it to the mailbox of your targeted audience but also stands out when it gets there. Polybagging is a great way to do just that. Polybagging is the process of putting your mailer in a polythene bag.

While digital marketing has armed advertisers with a whole host of new tools for reaching their audience, savvy marketers know that direct mail marketing campaigns remain the best and most effective way to build trust, stand out, and make sure your message is remembered.

Don’t let digital’s rise fool you. In the era of Facebook and Google, print advertising isn’t just alive; it’s essential to any marketing plan that wants to make a maximum impact on prospects and customers.