Turn Your Canadian Mailings Into International Campaigns With USPS...
While many of our clients' direct mail campaigns target recipients within Canada, a number of our clients show interest in mailing across the border. Do we help with U.S. mailings? Definitely. Whether via USPS, Canada Post, or any national mailing company, all direct mail carries the universal power of a message made physical.
Canada Post’s “Breaking through the Noise” –...
Canada Post recently put out a whitepaper titled Breaking through the Noise. The "noise" in question describes thousands of marketing messages that surround us every day. As the average person's attention span is only an approximate 8 seconds, how are we supposed to stand out from a sea of media saturation?
Canada Post’s “Breaking through the Noise” –...
As Canada Post describes in its Breaking through the Noise whitepaper, interacting with direct mail is an emotional exchange for consumers. Direct mail advertisements are powerful communicators that can either turn on or turn off a recipient from your brand. The physical aspect of direct mail marketing expands and elaborates on the senses.
Canada Post’s “Breaking through the Noise” –...
This next Breaking through the Noise highlight discusses direct mail as "functional art." Canada Post's whitepaper delves into the kept quality of mail marketing products. Think of direct mail flyers or postcards that are, more often than not, shiny, textured, and colourful.
Face Value: 4 Perks of Marketing Campaigns Using Commercial Printers...
To switch focus briefly from Canada Post's Breaking through the Noise whitepaper, let's look at some more advantages of using direct mail companies. Why choose Troi Mailing Services for your marketing needs? 1. UGLY INBOXES Your customers' inboxes are overflowing with faceless emails. Every email looks the same at face value until it is opened.
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