Print Marketing vs. Digital Marketing: Which One Is Better for Your...
Most modern marketing takes one of two forms: print or digital advertising. Print marketing includes direct mail campaigns, magazines, brochures, flyers, postcards and more. Digital marketing, on the other hand, encompasses all online ads and other forms of marketing, such as social media and content marketing.
How to Design an Effective Product Catalogue for Summer 2022
Did you know that about 81% of consumers research new products before buying? Print catalogues provide your customers with the opportunity to see and read about products they’re interested in before committing. With direct mail services in the GTA, you can design and mail catalogues to put your brand on the local map.
The 5 Top Print Folding Techniques
There are many different factors and characteristics that go into direct mail, but did you know that you can also customize your mailer’s folding style? There’s a wide range of print folding techniques to choose from that allow you to create a different and unique experience every time you mail something new to your clients.
How to Create a Business Letterhead That Has a Lasting Impression
Some things tend to stick. Whether it’s a name, a specific logo, a catchy jingle, or a scheme of colours, certain things have a very memorable appeal and aren't easily forgotten. The ability of your business to create a lasting impression in the minds of consumers is a very effective tool for advertising.
How Your Brain Reacts to Print vs Digital
Speak to any online marketer, and they’ll tell you that digital advertising is the way of the future. Speak to any scientist who studies advertising’s effects on the brain, and they’ll tell you something else.
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