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Forget About These 5 Direct Mail Advertising Myths

There are many misconceptions in the field of marketing. It can be hard to know how well a specific strategy will work, especially since there are many factors affecting consumer behaviour, including your advertisement’s message, fads, the state of the economy, new products, and so on.

Forget About These 5 Direct Mail Advertising Myths
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3 Best Direct Mail Marketing Tactics For Real Estate Agents

In an industry as brutally competitive as real estate, where agents compete against large firms with endless marketing budgets, direct mail marketing can give you the edge you need to differentiate yourself effectively. You need to demonstrate to your prospects that you are an expert in the field.

3 Best Direct Mail Marketing Tactics For Real Estate Agents
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How Direct Mail Marketing Can Improve Brand Awareness

The key to improving brand awareness is consistency. Many businesses promote their brand online using their website and social media platforms as their primary marketing channels.

How Direct Mail Marketing Can Improve Brand Awareness
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How To Track Direct Mail Marketing ROI

Any successful direct mail marketing campaign begins and ends with data. Before designing and sending out your mailers, you need to learn everything you can about your industry, target audience, and competition, as various factors will affect the success of your campaign.

How To Track Direct Mail Marketing ROI
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3 Marketing Trends to Include in Your 2017 Direct Marketing Strategy

As you plan your marketing budgets for Q1 of 2017, it is important to reflect on your marketing campaigns to establish the ones that gave you great results and those that did not, and also identify upcoming trends that you should focus more on.

3 Marketing Trends to Include in Your 2017 Direct Marketing Strategy
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