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How To: Advertise With Direct Mail

The world of marketing and advertising is always buzzing with new ideas and techniques to attract the attention of consumers. Oftentimes, the tried and true advertising methods, including direct mailing campaigns, are the best ways to reach your potential customers.

How to advertise with direct mail?
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Why You Should Create Custom Envelopes

As we are propelled forward into the digital era, where email and instant messaging are considered normal and fast forms of communication, physical messages such as direct mail letters are becoming less frequent. Thereby, printed collateral and direct mail can also be considered rarer and special.

What is the need to create custom envelopes?
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Important Things to Consider When Designing and Printing a Letterhead

Letterheads, as their name suggests, are branded headings which are usually found at the top of letter paper or stationary. A letterhead often includes a company’s logo, name, address, and contact information, and is usually the first place that a reader’s eyes land on.

What are the important things to consider when designing and printing a letterhead?
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Why Many Companies Polybag Their Important Mail

When you invest the time and energy required to create a great direct mail piece, you want to make sure that it not only makes it to the mailbox of your targeted audience but also stands out when it gets there. Polybagging is a great way to do just that. Polybagging is the process of putting your mailer in a polythene bag.

Why Many Companies Polybag Their Important Mail
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What to Look for in a Direct Mail Service

While digital marketing has armed advertisers with a whole host of new tools for reaching their audience, savvy marketers know that direct mail marketing campaigns remain the best and most effective way to build trust, stand out, and make sure your message is remembered.

What to Look for in a Direct Mail Service
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