The Importance of Font: 6 Tips for Designing Direct Mail Postcards
Typography is an incredibly important part of creating an effective direct mail marketing campaign design. Whether your company is designing a customized letter, brochure, postcard, catalog, or magazine, you’ll want to take into consideration the fonts you use.
How to Use Direct Mail at Each Stage of the Customer Journey
Especially in this digital age, many companies utilize direct mail as a key part of their marketing strategy. According to the Association of National Advertisers, the consumer response rate from direct mail is nine times greater than that of email, thus solidifying direct mail’s significance in a company’s marketing mix.
How to Combine Direct Mail and Social Media Marketing
Social media is a huge presence in the lives of consumers around the world, but direct mail services play a major role in engagement and ROI. Combine the two, and you’ve got yourself a winning marketing campaign.
New Study Shows Effectiveness of Consumer Engagement With Direct Mail
The digital age has made it easier for business owners to overlook the power of direct mail services. A recent study by R.R. Donnelley & Sons Company has found that companies have largely underused tangible traditional marketing methods over the past few years.
Direct Mail Customization Tips
Direct mail is far from dead, despite what you might have heard. And while the internet age has brought many innovations in the marketing industry, there are still some very viable marketing strategies that can get you results in a more traditional way, including direct mail campaigns.
- Brochures
- Direct Mail Campaign
- Direct Mail Flyer
- Direct Mail Marketing
- Direct Mailing
- Direct Marketing
- Drone Delivery
- Email Marketing
- Flyer
- Fulfillment Services
- General Category
- Graphic Design Trends
- Industry & Culture
- Lettershop
- Magazine Marketing
- Mail Campaign
- Mailing Service
- Marketing
- Mortgage Companies
- Omnichannel Marketing
- Postcard Marketing
- Presentation Folder
- Print Campaign
- Restaurant Marketing
- Variable Imaging
